Ahlem, the Los Angeles-based luxury eyewear brand, has secured its first external investment from Luxembourg-based private equity firm 1686 Partners. 

The firm, which specializes in purpose-driven lifestyle companies, will support Ahlem’s global growth by enhancing its retail footprint, client services, wholesale operations, marketing, and production capacity.

While the financial details of the transaction remain undisclosed, Ahlem stated that the partnership marks a new era of expansion while maintaining the brand’s core values and commitment to craftsmanship. The investment follows the appointment of luxury eyewear veteran Enrico Sanavia as Ahlem’s global CEO in January. Previously at Thelios, LVMH’s eyewear division, Sanavia has been tasked with doubling the company’s business within three years and solidifying its position as a leading name in high-end eyewear.

Founded in 2014, Ahlem has built a reputation for timeless, handcrafted frames and a strong sustainability ethos. The brand has seen its sales double in the past five years and has expanded its retail presence with ateliers in Paris and San Francisco, complementing its flagship stores in Venice Beach and New York City. It has also collaborated with high-profile figures, including musicians Leon Bridges and Beck, Vogue editor Jorden Bickham, and GQ’s Mobolaji Dawodu, while maintaining a philanthropic partnership with (RED).

Ahlem’s expansion strategy will focus on strengthening its presence in key markets such as the US, France, and Japan while growing its footprint in the Middle East and Latin America. Founder and creative director Ahlem Manai-Platt expressed confidence in the partnership, emphasizing that 1686 Partners’ commitment to responsible growth aligns with the brand’s long-term vision.