The investment aims to fuel ClarityPay’s expansion and enhance its merchant-first credit solutions.

CEO and founder Houman Motaharian emphasized ClarityPay’s focus on empowering merchants rather than adhering to traditional credit issuer models. The company enables merchants to control their commerce flows by offering customized capital solutions that serve a wider range of customers.

Peter Sterling, Head of Neuberger Berman’s Specialty Finance team, highlighted ClarityPay’s innovation and commitment to both merchant profitability and consumer success as key factors in the investment decision.

ClarityPay’s platform operates across three core areas: adaptive customer offers, full-spectrum lending, and seamless integration. It allows merchants to customize financing offers, cater to customers across all credit segments, and integrate financing solutions into their operations.

Motaharian credited the investment’s swift activation to ClarityPay’s partnerships with firms such as DR Bank, EXL, Skeps, and TransUnion. These collaborations ensure responsible lending while providing scalable solutions for merchants looking to optimize their credit offerings.

Source: PR Newswire

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