All eyes on Versace: Gucci Ex-CEO joins high-stakes bid for iconic fashion house

Former Gucci CEO Marco Bizzarri is reportedly pursuing an acquisition of Versace through his investment firm, Nessifashion.

The $6bn sale of the iconic Italian brand, owned by Capri Holdings, has attracted high-profile bidders, including Prada Group, Investcorp, and private equity firm Permira. Barclays, which is managing the process, expects final bids in February 2025.

Bizzarri’s interest in Versace aligns with his strategic ambition to shape the luxury fashion landscape. Nessifashion, established in 2024, has already invested in notable Italian brands, including Elisabetta Franchi, where Bizzarri serves as chairman. The firm also backs emerging designers like Margherita Maccapani Missoni’s Maccapani brand.

Strategic buyers like Prada may have an edge due to operational synergies and deep expertise in managing iconic brands. Meanwhile, speculation surrounds Donatella Versace’s expiring contract and potential leadership changes at the fashion house, with Dario Vitale rumoured as a successor.

Whether or not Bizzarri secures Versace, his efforts signal a transformative phase in his career, focusing on fostering growth for both established and emerging luxury brands. The outcome of this highly competitive sale could redefine the trajectory of one of the world’s most iconic fashion houses.

Source: Fashion United

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