Bain Capital acquires Frontline Road Safety from The Sterling Group

The company’s current management team, led by CEO Mitch Williams, will remain in place and retain a significant investment. Financial terms of the deal were not disclosed.

Based in Denver, Frontline operates over 50 locations nationwide, employing approximately 1,750 people. The company specializes in essential road marking and safety services, ensuring critical infrastructure remains operational. Since its launch, Frontline has grown through 19 acquisitions, solidifying its leadership in roadway safety solutions.

Sterling Group Partner Brad Staller highlighted the company’s strong growth under its ownership and expressed confidence in Frontline’s continued expansion. Williams emphasized Bain Capital’s expertise in scaling industry leaders and noted that the partnership would accelerate growth while enhancing services for state transportation agencies and private contractors.

Joe Robbins, Partner at Bain Capital, praised Frontline’s operational excellence and acquisition strategy. He stated that Bain Capital would support the company’s expansion and its efforts to provide high-quality safety solutions.

Bain Capital, known for its private equity investments in industrial services and distribution, adds Frontline to a portfolio that includes Imperial Dade, US LBM, Dealer Tire, Guidehouse, and Harrington Process Solutions.

Harris Williams LLC and Guggenheim Securities advised Frontline, while Stifel and UBS Investment Bank advised Bain Capital. Legal counsel was provided by Latham & Watkins LLP for Frontline and Kirkland & Ellis LLP for Bain Capital.

The transaction is subject to customary closing conditions.

Source: Business Wire

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