Bain Capital is reportedly weighing the sale of part or all of its controlling stake in luxury outerwear brand Canada Goose Holdings Inc., according to sources cited by Bloomberg.

The private equity firm is said to be working with advisers and sounding out interest from potential buyers, including other private equity groups.

Bain first acquired its stake in 2013 and took the Toronto-based company public in 2017. As of the end of March, the firm held 60.5% of Canada Goose’s multiple voting shares, which carry 10 times the voting power of the company’s publicly traded stock. This gives Bain 55.5% of total voting control at the firm.

Discussions are still in early stages and there is no guarantee that a transaction will take place, the sources added. Other shareholders may also consider participating in a deal.

Founded in 1957, Canada Goose has transformed from a small Toronto-based outfitter into a global luxury brand. The company reported C$1.3bn in revenue and approximately C$95m ($69.5m) in net income for the fiscal year ending March 2025. At that time, it operated 74 stores worldwide and held a market capitalisation of $1.26bn, boosted by a 23% gain in its share price year-to-date.

Despite macroeconomic headwinds and shifting consumer trends, the company noted in May that recent US tariffs have had minimal impact, thanks to its Canada-based supply chain.

Both Bain Capital and Canada Goose declined to comment on the reported stake sale.

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