Family offices sideline crypto as private equity and AI take centre stage, JPMorgan finds

Family offices are sharply reducing exposure to crypto assets and instead prioritising artificial intelligence and private equity, according to JPMorgan’s latest global survey of the world’s wealthiest investors.

The bank’s 2026 Global Family Office Report shows that 89% of respondents hold no crypto exposure, while 65% rank AI as a top current or future investment theme. 

Private equity leads planned allocation increases globally, with 37% of family offices intending to commit more capital to buyouts and related strategies.

Despite heightened geopolitical risk and inflation concerns, digital assets remain marginal, accounting for just 0.4% of portfolios on average. By contrast, AI-linked investments, healthcare innovation, and infrastructure are attracting growing interest as long-term growth drivers.

Kristin Kallergis Rowland, global head of alternative investments at J.P. Morgan, said “alternatives are no longer a tactical complement, but a strategic pillar.“

For private equity managers, the findings reinforce how AI-led strategies and operational technology platforms are becoming central to wealth capital deployment, even as crypto continues to divide allocators.

If you think we missed any important news, please do not hesitate to contact us at [email protected].

Can`t stop reading? Read more.