In recent years, growth equity has been carving out its own distinct space, increasing in popularity and entry prices, and defining its own unique parameters for success. Learn more about the specific mindset and skill set needed when it comes to targeting the right companies, and setting smart strategies for enhanced returns.

Situated between the more established categories of venture capital and traditional private equity, its often described as another asset class with a modification, such as “VC with proven technology.” It typically refers to minority investments in mature startups that are looking to scale operations, but can also include control-oriented transactions. Growth equity boasts attractive aspects of VC funding, such as a high potential upside, but with a lower risk profile, as well as little to no leverage. Holding periods also fall in between the two classes, being shorter than VC investments (5-10 years) and longer than traditional PE deals (3 – 5 years).

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